Natech

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Client

Natech Pharmaceutical

Services

Research
Branding

Country

Portugal

Year

2024

NATECH is a Portugal-based manufacturer of pharmaceutical-grade raw materials for medical cannabinoids, operating across the European market since 2022.

In this project, we were responsible for both branding and the analytical block, including preparation for entering what was then a new market for the company — Germany.
The medical cannabinoid category remains highly sensitive from both legal and ethical perspectives. Therefore, the visual identity had to deliberately distance itself from any associations with recreational cannabis culture.

NATECH’s product is pharmaceutical raw material produced in controlled laboratory conditions. The positioning is built on precision, purity, and consistency of composition.

The mark is built on the structure of a medical cross, composed of two visual layers. This creates a dual reading: on the first level — pharmacology, on the second — a subtle reference to the origin.The leaf form is present, but it does not dominate or define the perception.The composition is enclosed within a square — a fundamental shape associated with control, stability, and standardization.

While the core UI wasn’t our main focus, we made light, thoughtful adaptations to ensure the branding carried through. Primary colors, key elements, and branded logic were subtly infused into the interface — so that product and brand felt like one.

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A metaphor for pain losing its intensity under the effect of the treatment

This idea forms the basis of the graphic pattern. It is built as a system of sharp, rigid elements that gradually soften. The pattern should be perceived as relief —not literally, but through a shift in rhythm, form, and tension within the composition.

Beyond digital, the brand comes alive in physical spaces. Branded banners and posters across the city carry the same voice as the app: bold, emotional, and clear — even when abstract. Every piece of communication is designed to be instantly understood, whether on a screen or a street.

C6 is a contemporary jewelry lab working at the intersection of art, design, and material research, focused on creating jewelry objects and art pieces using lab-grown diamonds as a core medium of expression. The project explores the transformation of carbon — the sixth element of the periodic table — into a controlled, engineered material that becomes the foundation for both aesthetic and conceptual work. Lab-grown diamonds are treated not as symbols of luxury, but as a material of the present era: precise, reproducible, technological, and open to reinterpretation.

The practice of C6 is rooted in art direction, contemporary design thinking, and experimental jewelry, where each object functions as part of a broader system of meaning. The brand operates within the fields of jewelry design, art objects, collectible design, and conceptual art, combining elements of minimalism, structural design, and architectural thinking. The antrevolt principle defines the approach: removing everything unnecessary and preserving only what is structurally and conceptually essential. Form is not decorative — it is the result of a process, a system, and a set of constraints.